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September 25th, 2008

18:30 - 23:00 h

IDZ Berlin
Reinhardtstraße 52
10117 Berlin


frog design mind im IDZ Berlin | Software, Hardware, Everyware

The first European edition of the acclaimed design mind speaker series will examine the shift from hardware to software as the core value of most products. When systems trump devices, is traditional product design dead? How do you design for user experiences that need to manage ubiquitous information and seamless communications across different platforms, media, and technologies? How do you shape the container if the content becomes ever more fluid and the user more fickle? What will future things look like? Will the future know "things" at all? How do you design for technology that does not look like technology anymore? Product designers, interactive designers, executives from telecommunications and consumer electronics brands, as well as journalists gather on this panel to discuss the shape of things to come.

Welcoming
Dr. Silke Claus | Director IDZ Berlin
Tim Leberecht | Vice President Marketing and Communications, frog design

Panelists
Jan-Erik Baars | Senior Design Director Consumer Lifestyle, Philips Design
Jürgen Brieskorn | Vice President Product Strategy, Siemens Enterprise Communications
Curt Collinsworth | Associate Creative Director, frog design
Susanne Philippson | Susanne Philippson Design
Michael von Roeder | Head of User Experience, Vodafone

Moderator
Dr. Christian Stöcker | Spiegel Online

Doors open at 18:30. Light refreshments will be served. Space is limited, so please RSVP at www.frogdesign.de to ensure your spot on the list.
July 26th -
August 22th 2008


inauguration
July 25th 2008
6:30 - 10 p.m.

opening hours
Sa&Sun only 26th&27th
10 a.m. - 6 p.m.
Mo - Fr
10 a.m. - 6 p.m.

entrance free

IDZ Berlin
Reinhardtstraße 52
10117 Berlin
Exhibition | 20+15 jears of Informationdesign
A showcase of Prof. Michael Klar's work

The exhibition 20+15 jears of Informationdesign presents the work and teaching of Prof. Michael Klar from 1972-2008 generated at HfG Schwäbisch Gmuend and UdK Berlin.

For the inauguration on July 25th speeches will be delivered by:
welcoming: Dr. Silke Claus, director of IDZ
opening speech: Prof. Gunter Rambow
Prof. Burkhard Schmitz, 1st vice president
of UdK Berlin